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Here’s what happened when I tried out Avon’s new Lip Tattoo

When I saw that Avon was coming out with it’s own “Lip Tattoo” lip stain product, I must admit I was giddy with excitement. The first thing I did was look up how soon I could order it, and mark it in my calendar. When it comes to lip color, I’m a bit lazy and hate having to re-apply in order to continue looking cute. At the same time, my lips are extremely sensitive to splits and chapping, so the mere idea of a lip stain is intimidating to me. But if there’s one thing Avon is known for, it’s creating products that nourish while they simultaneously serve their cosmetic purpose. So, I figured it was worth a shot!

But – that’s enough about me! Let’s discuss the product itself and what happened when I tried it out for the first time!

UPDATE 2023: Lip Tattoo has now been discontinued. See my Discontinued Avon Makeup & Replacements Cheat Sheet for more info!

What is the 2-in-1 Lip Tattoo?

The Avon 2-in-1 Lip Tattoo Lip Line & Fill Duo is launching in the U.S. on July 10th, though it’s been a customer favorite in the U.K. since last Fall (2018). Like any good lip stain, it’s designed for all-day wear so we can apply it once and enjoy beautiful lip color for the rest of the day.

What’s more, the formula for the 2-in1 Lip Tattoo is water-based rather than alcohol-based. This is amazing because alcohol-based lip stains can dry out the lips. The 2-in-1 Lip Tattoo still dries fast, despite containing no alcohol!

All 6 shades of the 2-in-1 Lip Tattoo, against a white background

Advertised benefits include:

➤ No smudging, feathering or budging

➤ sulfate-free

➤ Weightless pigment

➤ Vegan

➤ Infused with sunflower seed oil to help hydrate lips

➤ Paraben-free

➤ gluten-free

➤ phthalate-free

What are the different shades of Lip Tattoo?

The 2-in1 Lip Tattoo Line comes in 6 gorgeous shades including Inked Rose, Rebel Raspberry, Pinup Plum, Renegade Ruby, Misunderstood Merlot, Gnarly Nude.

Shade chart showing the different shades of 2-in-1 Lip Tattoo Line & Fill Duo

My experience with Lip Tattoo

Press play above to see how it went! For this test, I tried out the color Misunderstood Merlot, which is a deep/dark red. I was a bit nervous going into this because my lips are very sensitive, as mentioned above.


The Lip Tattoo was pretty easy to apply! There are two different caps on this product – one side with an ultrafine liner applicator, and the other side with a thicker fill applicator. I struggle with hand coordination, but I still managed to line my lips properly with the liner. Even though it dried pretty quickly, I had enough time to wipe away mistakes with a makeup remover wipe and fix those spots successfully.

With the fill applicator, I did find that I had to apply the product pretty thick in order to make the color even. This is partially due to my poor hand coordination. Ultimately this is not a problem though – it is easy to adjust the darkness/opacity of the color by wiping away some of the pigment with a makeup remover wipe. If you swipe gently, most of the pigment will remain, leaving a slightly lighter/brighter color than before.


I absolutely LOVED the way the Lip Tattoo looked on my lips. The product itself has a matte finish. In the above video, the chapstick I put on top of the Lip Tattoo added a bit of shine. Honestly, I could not stop looking at myself in the mirror for the next hour. I felt so fabulous!

Even more exciting – there was absolutely no smudging! I loved the feeling of enjoying a nice meal and not having to reapply my lip color or wipe any residue from my cup.

Staying Power

The 2-in-1 Lip Tattoo lasted a really long time! I applied around 3pm and rubbed it off around 10pm. It probably would have lasted even longer, but I obviously did not want to go to sleep in my makeup. I did notice that the edges of my lips had some slight wear around 7pm, while the middle of my lips was still very dark. All in all, I was very satisfied with how long it lasted.

sensitive lips update

While the 2-in-1 Lip Tattoo was on my lips, I did not notice any problems. However, when it came time to remove my makeup at the end of the night, something strange happened.

It turns out, I had two chapped areas on my lower lip that I thought I had moisturized and exfoliated properly in anticipation of this test. Well, my lip care efforts apparently were not good enough because the pigment had seeped through those cracks and stained the area below! Yikes! This stain remained for about 28 hours, despite lots of rubbing. Next time I will have to double down on my lip care routine prior to applying the Lip Tattoo.

UPDATE: I tried to wear this again after intense lip care, and got the same results. At the end of the day, I think this lip tattoo is just not for me!

Are you interested trying out this product? If so, what color do you plan to get first? Let us know in the comments below.

Online customers can get their hands on it here before the official launch.

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